日本留学经营学专业申请书

日本作为经济大国，其经营学专业也一直是留学热门专业之一，它是针对企业组织和企业行为进行研究讨论的领域。更多日本留学经营学专业申请书点击“日本留学”查看。

日本留学经营学专业申请书

Dear _,

As a production factor, human resource also faces scarcity—in the technical sense of economics—the way that other forms of resource face. Therefore, when an individual makes a choice as a human factor, he or she has to take into account of the opportunity cost to himself (or herself) in particular and to the society as a whole within the general framework of his or her individual value. My resolution to pursue an advanced program in the field of marketing is precisely founded on the guidelines provided by economics. My personal interest and ample potential allow me to possess comparative advantage in pursuing marketing for reasons that I will state in the succeeding paragraphs, and I believe that my choice is a rationalized choice in keeping with the rules of economics.

My interest in marketing commenced with the learning of two important courses in my sophomore year—Marketing and Management. The first year of my undergraduate program at the Department of Accounting, Henan University, was spent in overwhelming frustration because I was arbitrarily assigned to study accounting as my specialty, a subject in which I had little interest. However, in learning Marketing and Management, I discovered my real interest. In retrospection, this interest of mine stemmed from my willingness to communicate and exchange with people, my desire to experience the collisions between different schools of thought, the interdisciplinary nature between those two subjects, and the demands that they impose on a person’s creative thinking. The 4P’s as advocated in marketing (price, place, promotion and product) are specifically oriented toward market fluctuations and they require special sensitivity in capturing market information, thorough understanding of the problems involved, and the ability to solve problems by sound logical reasoning. The four aspects as represented by 4P’s constitute the fields in which I made conscious efforts to develop and to improve my competence. While taking the market course, I immersed myself in various western textbooks including the classic work Marketing Management by Philip Kotlor. Meanwhile, I endeavored to assimilate useful knowledge from case studies, realizing the empirical nature of the subject. I had a habit of applying a multiplicity of perspectives from different frameworks of knowledge to bear on the same problem and for this reason I once achieved the highest score in my department in an oral presentation. My teacher of the Marketing course, who is also the chairman of the Marketing Department, believed that I was most suited to a career in marketing. His remarks gave me tremendous encouragement and further reinforced my determination to seek an advanced education in this fascinating area.

Marketing is an applied science that calls for constant practice based on a mastery of its theories and principles in order to develop an awareness of how marketing is actually conducted. During the summer vacation in the second year, having completed the marketing course, I participated in the promotion campaign on behalf of the Little Swan Home Appliances Products (Little Swan being the brand name of China’s most famous producer of home appliances) at Zhengzhou Department Store in Henan Province. During the promotion campaign, we provided detailed information to our prospective clients concerning the products and their post-sale services on one hand and submitted the feedback to the headquarters on the other. This refreshing experience of directly facing clients excited me, making me all the more interested in various activities that could increase my practical knowledge of marketing. One of such activities was a project my classmates and I contrived for developing a realistic understanding of the principles of Marketing Lens Model. According to this model, different individuals may experience major differences in their cognition of their surroundings due to differences in their education, backgrounds and personal experiences, which lead to their development of their differential cognitive lenses. Our project team conducted an all-campus evaluation of the teachers’ performance and of the soundness of the curriculum in the form of questionnaires and follow-up surveys. Based on the findings of our investigation, we submitted to the university authorities rationalization proposals concerning how to improve of the quality of teaching and how education could be geared to the specific needs of students. Positively commented upon, our proposals were mostly adopted by the authorities. This successful experience made me understand that some concepts of marketing could be fruitfully applied to different walks of life, not merely put into service for the profit-making organizations.

My practical work experience in marketing started with my employment at the Sales Department of Beijing Education & Cultural Communications Center upon my graduation in the summer of 2001. Over the past one year, I participated in planning promotion campaigns for several sets of book series and in the management of media publicity. I was also responsible for designing the exhibitions for those book series. However, in performing my responsibilities, I became dismayed by the reality. Theoretically speaking, marketing responsibilities within a company should be specified and marketing personnel should perform their duties according to specialized division of labor so that the efficiency can be optimized. Nevertheless, in actual operations, different divisions of labor among different departments tend to produce conflicted interests and communication barriers, resulting in disruptions in work schedules and in reduced efficiency. I came to realize that teamwork is still a major problem within Chinese context, especially in the field of marketing, that needs to be worked out. To materialize good concepts of marketing, optimum approaches must be adopted that can meet the changing circumstances of the environment. My heretofore work experience shows me that, although marketing has developed into a comprehensive discipline that is both enlightening and capable of social guidance over a century-long innovation and evolution, the idea of marketing as the strategic presence of a given enterprise has not yet been established within the Chinese economic milieu. With the increased competition brought about by globalization, especially with China’s accession to the WTO, the widely-accepted conventional formula of “production + product + marketing” has been rendered obsolescent, unable to satisfy the needs of China’s present buyer’s market and the necessity to maintain sustainable development after China’s WTO accession. In particular, faced with the challenges posed by the emergence of knowledge economy, Chinese enterprises must revolutionize its conventional notions of marketing. Toward this objective, Chinese enterprises must top-level management and marketing professionals who can formulate effective marketing strategies and establish highly efficient marketing network. In this regard, prospective marketing professionals have a mission and a responsibility to perform. Apart from my interest and my potential, this factor constitutes the most direct reason behind my current effort to apply for a Ph.D. program in marketing at your prestigious university. It is my expectation that in my future degree program I will be exposed to the most recent concepts and modes of thinking in marketing which I can ultimately apply to the Chinese marketing practice.

Although I did not major in marketing as an undergraduate, my professional training in accounting can nevertheless be instrumental to my academic and career development in the future. The specialty of accounting also required me to receive basic training in economics and management, an education background that allowed me to evolve mental habits characteristic of economics and management. In my undergraduate program, trainings in the development of mental habits were far more important than the mere acquisition of book knowledge and my performance in work has also indicated that I excel my peers in logical reasoning and in economics-specific mentality. My GPA is not absolutely high (but showing obvious ascendancy), which could be attributed to my initial dislike for accounting on one hand and to my extensive participation in extracurricular activities to satiate my special love for marketing practices. Those activities consumed a considerable amount of my time and energy that I could otherwise have devoted to coursework. Nevertheless, I take great comfort in having developed my empirical knowledge of marketing by participating in those activities.

Successful marketing is the most crucial strategic arrangement in making quality products available to prospective consumers. Having accumulated necessary knowledge and experience, I have an implicit faith in myself as a most competitive candidate for your Ph.D. program. In presenting myself for your scrutiny, I am doing an important “marketing” of myself. I sincerely wish that my further exploration in the field of marketing could be made possible with this very “marketing” of myself.

Yours sincerely,

xuexila

日本留学经营学专业申请条件与热门院校

一、申请条件

1、日语N1能力是日本大学的硬性要求，还要求学生具有数学，统计学相关基础，所以大多都是本专业学生申请。

2、985/211、或者财经类大学的学生比较有优势。

3、转专业申请经营学的学生不少，但是本专业申请的人更具有优势，尤其是北海道大学倾向于本专业申请的学生，名古屋大学经济学研究科设置了修满40个专业学分的限制。

4、商科申请中，实习是最重要的软件条件，教授非常看重学生的实习经验。如果在大企业有实习，是一大亮点。

二、热门院校

1、横滨国立大学

简称YNU，是一所本部位于日本神奈川县横滨市保土谷区的研究型国立综合大学。这所学校的经营学在全日本都是很出名的，出名到什么程度呢?东京圈除了东大和一桥外，应该没有可以和它匹敌的学校了。并且这所学校的大多数学生毕业之后都会进入到大企业工作，所以很多同学都对这所大学很向往。

2、一桥大学

说到日本的商科专业，怎么能少得了这所大学。这所大学因为是文科大学所以国际排名并不高，但是这丝毫不能阻碍它的名气师资力量不亚于东大的一桥大学，会是你学习经营学的不错选择。

3、神户大学

作为日本三所旧制商科大学来说，这所大学的商科实力非常强，一直排在日本前三里。这所大学也是日本少有的将经济学和经营学分成两个研究科的学校，可见其研究上的规模之大。

4、京都大学

简称京大，是一所本部位于日本京都左京区的研究型大学，在日本仅次于京大，是学科齐全、规模宏大的国立综合大学。作为日本国内的高学府之一，京都大学在全球都享有很高的声望。这所大学的每个专业都很强，不过如果你想学经营管理，这所大学可以说是日本为数不多值得选择的大学了。

5、金泽大学

虽然这所大学并不是七所“旧制帝国大学”但是它的实力却和那几所“旧制帝国大学”一样强。虽然这所大学的研究学科不多，但是其设置相对来说比较全面。而经营学也是这所大学的强项之一，所以报考这所大学也是一个不错的选择。

日本留学申请关键点介绍

1、日语学习

虽然日本也有很高的国际化，而且这里英语的覆盖面也很广，但是高校中的教学，大量使用的还是日语，而语言的学习需要长时间的连续刺激，所以大家在确认出国之后，就应该开始准备。

作为一门和中文有着千丝万缕联系的语言来说，日语的学习难度没有大家想象中那么大，不过大家还是需要参加专业的培训，确保自己可以顺利的通过标准化的考试，建议大家可以直接出示N1的成绩单。

2、信息搜集

对国家和学校，应该有比较熟悉的了解，这样才会有助于大家产生归属感，而且重点应该放在学校能够为学生提供的资源和服务商，当然专业的授课模式和课程安排也是和留学有密切关系的。

另一方面则是大家进行申请要出示的材料的整理，这部分会要求大家进行齐全的准备，学历成绩单和文书的准备一样都不能够少，而且还要符合所申请的学校的专业要求，是需要花比较长的时间的。

3、资金准备

保证金是大家留学经济支持的证明，大家需要按要求提前存到银行里面，并且保证自己可以顺利的拿到有银行开的资金的证明，这里面存款的时长和存款的金额都是有严格要求的。

所以大家在决定出国后，就要就要准备的资金进行了解，要保证资金流入账户的程序和来源正当，而资金可以多准备一些，但是绝对不能够低于最低的额度。

4、入学考试

基本上留学生入学，都是要参加学校单独准备的考试的，这份成绩不会影响到大家正常的入学，因为只有拥有入学资格的学生，才有资格参加考试，是作为摸底测试存在的，会对学生的后续学习带来影响。

这是学校和老师了解学生的重要途径，考题都是由专业的导师进行整理的，目的在于对学生进行比较全面的了解，大家可以就历届的考题进行熟悉，这样能够更容易考出好成绩。

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