欢迎访问安卓范文网!

际商贸英语最新商务谈判实务:商讨价格

天下 分享 时间: 加入收藏 我要投稿 点赞
1

  在国际商务活动中,商务谈判占着重要的地位,每个商务从业人员都应该在这方面下功夫,以下是小编给大家整理的国际商贸英语最新商务谈判实务:商讨价格,希望可以帮到大家

  dan smith是一位美国的健身用品经销商,此次是robert liu第一回与他交手。就在短短几分钟的交谈中,robert liu既感到这位大汉粗犷的外表,藏有狡兔的心思——他肯定是沙场老将,自己绝不可掉以轻心。

  双方第一回过招如下:

  d: i'd like to get the ball rolling (开始) by talking about prices.

  r: shoot. (洗耳恭听) i'd be happy to answer any questions you may have.

  d: your products are very good. but i'm a little worried about the prices you're asking.

  r: you think we about be asking for more? (laughs)

  d: (chuckles莞尔) that's not exactly what i had in mind. i know your research costs are high, but what i'd like is a 25% discount.

  r: that seems to be a little high, mr. smith. i don't know how we can make a profit with those numbers.

  d: please, robert, call me dan. (pause) well, if we promise future business - volume sales (大笔交易) - that will slash your costs (大量减低成本) for making the exec-u-ciser, right?

  r: yes, but it's hard to see how you can place such large orders. how could you turn over (销磬) so many? (pause) we'd need a guarantee of future business, not just a promise.

  d: we said we wanted 1000 pieces over a six-month period. what if we place orders for twelve months, with a guarantee?

  r: if you can guarantee that on paper, i think we can discuss this further.

  robert回公司呈报dan的提案后,老板很满意对方的采购计划;但在折扣方面则希望robert能继续维持强硬的态度,尽量探出对方的底线。就在这七上八下的价格翘翘板上,双方是否能找到彼此地平衡点呢?请看下面分解:

  r: even with volume sales, our coats for the exec-u-ciser won't go down much.

  d: just what are you proposing?

  r: we could take a cut (降低) on the price. but 25% would slash our profit margin (毛利率). we suggest a compromise -10%.

  d: that's a big change from 25! 10 is beyond my negotiating limit. (pause) any other ideas?

  r: i don't think i can change it right now. why don't we talk again tomorrow?

  d: sure. i must talk to my office anyway. i hope we can find some common ground (共同信念) on this.

  next day d: robert, i've been instructed to reject the numbers you proposed; but we can try to come up with some thing else.

  r: i hope so, dan. my instructions are to negotiate hard on this deal - but i'm try very hard to reach some middle ground (互相妥协).

  d: i understand. we propose a structured deal (阶段式和约). for the first six months, we get a discount of 20%, and the next six months we get 15%.

  r: dan, i can't bring those numbers back to my office -- they'll turn it down flat (打回票).

  d: then you'll have to think of something better, robert.

  dan上回提议前半年给他们二成折扣,后半年再降为一成半,经robert推翻后,dan再三表示让步有限。您知道robert在这折扣缝隙中游走,如何才能摸出双方都同意的数字呢?他从锦囊里又掏出什么妙计了呢?请看下面分解:

  r: how about 15% the first six months, and the second six months at 12%, with a guarantee of 3000 units?

  d: that's a lot to sell, with very low profit margins.

  r: it's about the best we can do, dan. (pause) we need to hammer something out (敲定) today. if i go back empty-handed, i may be coming back to you soon to ask for a job. (smiles)

  d: (smiles) o.k., 17% the first six months, 14% for the second?

  r: good. let's iron out (解决) the remaining details. when do you want to take delivery (取货) ?

  d: we'd like you to execute the first order by the 31st.

  r: let me run through this again: the first shipment for 1500 units, to be delivered in 27 days, by the 31st.

  d: right. we couldn't handle much larger shipments.

  r: fine. but i'd prefer the first shipment to be 1000 units, the next 2000. the 31st is quite soon - i can't guarantee 1500.

  d: i can agree to that. well, if there's nothing else, i think we've settled everything.

  r: dan, this deal promises big returns (赚大钱) for both sides. let's hope it's the beginning of a long and prosperous relationship.

精选图文

221381
领取福利

微信扫码领取福利

微信扫码分享

月会员
每天200次下载
5元/30天
直接下载
单次下载
1元/次
微信支付
欢迎使用微信支付
扫一扫支付
金额:
常见问题

请登录之后再下载!

下载中心

您的账号注册成功!密码为:123456,当前为默认信息,请及时修改

下载文件立即修改

帮助中心

如何获取自己的订单号?

打开微信,找到微信支付,找到自己的订单,就能看到自己的交易订单号了。

阅读并接受《用户协议》
注:各登录账户无关联!请仅用一种方式登录。


用户注册协议

一、 本网站运用开源的网站程序平台,通过国际互联网络等手段为会员或游客提供程序代码或者文章信息等服务。本网站有权在必要时修改服务条款,服务条款一旦发生变动,将会在重要页面上提示修改内容或通过其他形式告知会员。如果会员不同意所改动的内容,可以主动取消获得的网络服务。如果会员继续享用网络服务,则视为接受服务条款的变动。网站保留随时修改或中断服务而不需知照会员的权利。本站行使修改或中断服务的权利,不需对会员或第三方负责。

关闭